Digital Transformation Strategist & Senior SDR

Empowering
businesses to
embrace change

Connecting people, strategy and technology to help organisations thrive in the digital era — from Belgium, across borders, industries and cultures.

Get in touch
153%
Annual target achieved (2024)
10+
Years commercial experience
2
Languages · NL & EN

A results-driven
connector & advisor

I am an enthusiastic professional with a can-do mentality, passionate about connecting people and helping organisations thrive through innovative solutions. I believe that meaningful relationships are the foundation of every successful business transformation.

I thrive in dynamic, fast-paced international environments where I can apply my communication skills and proactive mindset to build lasting partnerships. My drive for continuous improvement keeps me motivated to learn, grow, and contribute to success.

Based in Belgium · Available for international engagements · Lean Management Yellow Belt

Results-driven
A can-do mindset focused on impact, accountability and delivering outcomes that matter to clients and stakeholders.
International mindset
Experience working across diverse international environments, bridging cultures and building cross-border partnerships.
People-first approach
Skilled at building meaningful connections with all stakeholders — from C-suite to front-line teams — to create aligned, impactful results.
Continuous growth
A lifelong learner who stays ahead of trends in digital transformation, low-code technology, and business development.

How I can add value

01
Digital Transformation
Guiding organisations through digital change — from strategy to execution — with a focus on low-code and enterprise application platforms.
02
Business Development
Identifying growth opportunities, building strategic partnerships, and developing go-to-market approaches that create measurable impact.
03
Sales & Pipeline Strategy
Outbound prospecting, lead generation, and pipeline management to accelerate revenue growth for technology and consulting firms.
04
Stakeholder Engagement
Facilitating conversations between executives, partners, and decision-makers to align goals and drive collaborative outcomes.
05
International Market Entry
Supporting companies entering new markets with cultural intelligence, network access, and locally adapted commercial strategies.
06
Innovation Consulting
Helping organisations adopt a mindset of continuous improvement and leverage emerging technologies to stay competitive.

Professional background

"I thrive where change meets opportunity."
— Judith Molenaar
Core competencies
Digital transformation Sales development Low-code platforms Stakeholder management Interpersonal skills Performance management Process improvement Lean management Pipeline & CRM International business Dutch · English
Nov. 2024 – Heden
Senior Sales Development Representative
OutSystems
Driving pipeline growth for a leading low-code platform, empowering enterprises to accelerate digital transformation. Closed 2025 at 153% of annual target — consistently engaging C-level decision-makers through strategic outreach in a high-velocity international environment.
Apr. 2023 – Nov. 2024
Sales Development Representative BeLux
TenForce · Fulltime · Remote
Exceeded annual quota with 126% attainment. Generated and qualified leads across the BeLux market, building a strong pipeline for enterprise EHS software solutions through targeted outbound strategies.
Feb. 2019 – Apr. 2023
Customer Services Coördinator
The HEINEKEN Company · 4 yr 3 mo
Provided technical support and delivered product demonstrations to customers, enabling them to effectively use digital ordering software. Served as the key liaison between commercial teams and end-users across the region.
Dec. 2016 – Jun. 2018
Consultant Process Improvement
Raet · Amersfoort
Mapped HR business processes by creating flowcharts and process models, identifying bottlenecks using Lean Manufacturing principles to drive operational efficiency.
Mei 2012 – Dec. 2016
Debt Collection Specialist
Quion · Rotterdam
Recovery of mortgage arrears, finding structural payment solutions and making risk analyses to limit possible financial losses for clients.
Master in Management
Open Universiteit · 2019–2021
Human Resource Management
BBA Bedrijfskunde
Hogeschool van Amsterdam · 2012–2016
Business Administration · Process improvement

Let's start a
conversation

Whether you're looking for a strategic partner, exploring digital transformation, or simply want to connect — I'd love to hear from you.

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